If you’re a content creator looking to earn revenue from social media, there’s a good chance you’ve already run into some questionable legal issues. In fact, you may even be wondering if you need to hire a social media lawyer to help you navigate the legal intricacies of the online world.
Social media lawyers specialize in helping content creators like YOU avoid getting sued for things like copyright infringement or getting roped into an unfair brand deal 👎.
Whether you’re considering seeking long-term legal help or a simple one-time consultation, take this quiz to determine whether hiring a social media lawyer is right for you:
❓ Are you posting any content in which you use other people’s work including – but not limited to – music, video, images, or video games, such as in gameplay content?
Any time you utilize other people’s art in your content, you risk copyright infringement strikes or charges. Therefore, it’s imperative that you are aware of the legal definitions of fair use and what constitutes copyright infringement.
Luckily, a social media lawyer can help you understand the doctrine of fair use to avoid negative consequences like losing your YouTube channel. Additionally, we can educate you on the best practices for finding royalty free content to add to your social media posts for FREE 💸!
❓ Are you directing followers to your website for any reason?
If you’re directing followers from your social media page to your website for any reason, such as selling merchandise or sharing blog posts, you are in danger of violating the CCPA, or California Consumer Privacy Act. (Don’t be fooled by the name! The CCPA affects any website whose users are from California.)
❓ Are you looking to enter into a brand deal?
Brand deals are an awesome way to bring in revenue from your social media account. However, in order to land a brand deal that will maximize your benefits, you need to learn how to negotiate.
Unfortunately, agreeing to a brand deal without extensive knowledge of negotiation tactics and contracts can land you in a sticky situation, and could end up hurting you in the end.
Furthermore, selling any product online comes with a long list of potential liabilities by the FTC. Whenever you advertise on your page, for example, you must include a disclosure to alert your followers that you are, in fact, advertising.
Plus, you want to make sure you will not be held responsible for any potential negative effects the product has on your followers.
Social media lawyers can help advise you on negotiation 💬 tactics and tips for avoiding liabilities.
❓ Are you considering labeling any of your YouTube videos as suitable for children?
Children’s Online Privacy Protection (COPPA) violations on YouTube are a serious matter. In fact, these violations often warrant penalties up to $42,530 each, as well as potential account termination.
Unfortunately, the FTC’s guidelines for child safety on YouTube are incredibly vague, so navigating COPPA alone is a difficult task with serious consequences.
Quite honestly, a COPPA violation could cost you your YouTube career; to keep yourself safe, let a social media lawyer advise you on labeling your videos as child appropriate 👶.
❓ Are you thinking of trademarking any part of your business?
In order to keep copycats from stealing your fans, you should most definitely trademark any recognizable piece of your brand.
However, before doing so, you will have to conduct a trademark search 🔎 to ensure you’re not stealing anyone else’s property.
Hiring a social media lawyer is a great strategy for keeping your brand safe from imposters as well as potential legal mistakes.
❓ Do you want to grow your business as a social media influencer?
Whether you have a strong following on Tik Tok or record live gameplay videos on Twitch, if you’re looking to establish yourself as an influencer on social media, it is in your best interest to hire a social media lawyer.
If you answered “Yes” ✔️ to any of the questions above, a social media lawyer could help protect you and keep your business alive.
As a social media star (or an aspiring one), your online brand is your lifeline. Don’t let simple legal mistakes jeopardize your business and your income.
Book a consultation today to see how a social media lawyer can help you.