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The Three Mistakes That Could KILL Your Online Business


social+media+lawyer  Ian Corzine.jpg

Whether you’re an influencer πŸ“Έ or salesperson πŸ’Ό, ensuring your online business is lawful can be tricky.

Staying up-to-date on legislation can be time βŒ› consuming, and hiring social media attorney can be expensive πŸ’°; however, failing to do either of these things could potentially cost you millions of dollars and destroy your business 😡.

In order to avoid these consequences, check out the top three mistakes that get online businesses into trouble with the law: 

❌ No protection

If you are a health and wellness influencer, you might make a portion of your income by marketing green juice, exercise equipment πŸ‹οΈ, or even diet pills πŸ’Š.

These and similar brand deals can be a great source of revenue πŸ’², but will most definitely require a disclaimer on your website πŸ’» or social media profile.

Consider this: If a product you recommended were to have negative πŸ‘Ž health effects on any of your followers, you could potentially be held responsible for that damage.

Therefore, in order to avoid lawsuits, you must have a disclaimer on your site taking any damage liability out of your hands πŸ‘.

❌ No privacy policy

Believe it or not, your website may be using cookies πŸͺ and collecting information from your users without their – or your! – permission.

Therefore, be sure to find out what kind of data your website gathers and keep your users aware of their rights with a privacy policy πŸ“œ.

In addition to third party cookies, your privacy policy should also outline what data you collect from your customers, and a detailed description of how you use this information.

❌ Copyright violations

Posting other people’s content on your website or social media is a big no-no πŸ™…β€β™‚οΈ unless you’ve received permission from the original creator. 

Copyright infringement lawsuits can be pricey (like, six figures pricey πŸ€‘) so even one can mean the end of your business.

Getting permission is the only sure way to avoid a copyright lawsuit, but adhering to the doctrine of fair use is a good alternative.